Free Online Marketing and Social Media Workshop

In a press release dated November 1, 2019, the Highland County Tourism Council announced that it has partnered with Virginia Community Capital to provide a free workshop designed to help small businesses, not-for-profits and individuals with their social media and online marketing campaigns.  The workshop will be held at the Highland Center in Monterey, Virginia on Thursday, December 12 from 3:00 to 5:00 p.m.

Virginia Community Capital is a community development financial institution whose mission is to create jobs, energize places, and promote an enhanced quality of life for Virginians.  Sandy Ratliff is Virginia Community Capital’s Assistant Vice President and Community Impact Advisor, and she will lead the workshop.  Sandy’s expertise is rooted in regional and statewide economic development.

The press release notes that the methods used to promote small businesses have changed over the years.  Today’s organizations must become skilled in a variety of areas, including copywriting, video production, streaming, creative content and social media.  The workshop will focus on helping attendees learn about resources, opportunities, technology and more to promote their organizations in this century.

Advance registration for the workshop is recommended, but not necessary.   A link to the registration web page is provided at the conclusion of this story on the Allegheny Mountain Radio web site:  Registration closes at the end of the day on Monday, December 9.  Individuals and representatives from any Virginia or West Virginia small business or not-for-profit needing help with online marketing and social media are encouraged to attend.

Questions about the workshop should be directed to Chris Swecker, Executive Director of the Highland County Tourism Council, by telephone at (540) 468-2550 or by email to director at highland county dot org.

This is Mickey Frank Thomas for Allegheny Mountain Radio.

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Mickey Frank Thomas

Mickey Frank began his radio career in October 2017 when he was offered the impossible-to-fill 9:00 p.m. to midnight slot on Saturdays, where his coordinated mix of pop, soft rock and R&B from the 60s through the 80s met with little acclaim. Deciding that he needed a more awake audience, he added the 3:00 to 6:00 p.m. afternoon drive slot to his workload when it became available in December 2018. Originally from Morton, Illinois, good, old Mickey Frank has lived in more places than he can count on his fingers and toes, but now resides in Highland County.  Email Mickey Frank at

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